Client
East Ayrshire Leisure

Project
The Active Brand & Signage

We jumped at the chance to work with our local leisure organisation on new branding and marketing resources for their sports sector ‘Active’.

About
This project was all about energy relating to sport, and our copious amounts of the creative kind meant we were fit for the job. We used a dynamic combination of yellow and dark grey to create a bold brand with a lively and vigorous feel. Successfully implementing this across various marketing resources, we were selected to design window graphics and signage for Kilmarnock’s superb Ayrshire Athletics Arena. We took the eight panels to the left of the entrance and transformed them into the eight lanes on a track (neat!), creating powerful, positive imagery to welcome people to the facility.

Deliverables
Logo
Marketing materials
Window graphics
Signage
Advertising

We used contravision vinyl on the window panels so athletes and officials could still see out to the track from inside.

east ayrshire leisure arena internal window graphics

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