Linstone Housing wanted to move with the times as well as their office, we offered them a complete rebrand under one roof.
The Renfrewshire based housing association saw their relocation to a brand spanking new development as the perfect time to completely reinvent themselves. Aspiring to be seen as a modern, friendly and vibrant organisation, we came up with a strong visual identity based on a series of L shapes to represent their different communities coming together. We applied the ‘Starburst’, as it became known, across all marketing and promotional material and watched in delight at the reaction from staff and residents as this flexible identity developed into an amazing brand, highly visible throughout the organisation and neighbourhood.
Signage was a massive part of this project. We were given full control of both interior and exterior graphics, and worked closely with the sign company to ensure an outstanding end result.
Taking the brand elements to a whole new level, we supplied the signmakers with 3D artists impressions of the building exteriors, and carefully chose different vinyl materials in corporate colours to create stunning effects inside.