European match nights at Ibrox are a special atmosphere.
With the Stadium packed + the fans roaring, the team on to get through to the next stages of one of Europe’s most exciting Tournaments, this was a campaign that had to touch on the passion and energy of the Rangers support.
With the passion of the club and its fans igniting our creative journey, we worked closely with Rangers to produce strong, captivating designs that would engage with football fans on a global stage.
With multiple football fans in team See Saw, we knew that now more than ever, fans would be looking online for content and information that can be shared across social media and digital platforms at the press of a button. After working through the creative concepts and messaging, we developed the brand and creative across a range of assets for social media, digital and print.
We successfully worked together with Rangers to supply a range of branding collateral for their Euros journey, providing fans, stakeholders + team members with the media assets to support the team both at home + away.